Digitalizing Real Estate: from spreadsheets to data platforms

31 Oct 2025

Real Estate Summit – Class CNBC and Milano Finanza

In 2025, Real Estate remains one of the most “Excel-centric” sectors of the economy. Behind this apparent slowness lie deep structural causes: highly heterogeneous asset portfolios, fragmented data, and non-standardized operational processes. In a context where efficiency margins are narrowing and the demand for transparency is growing, digitalization is no longer an option — it is an industrial necessity.

The industry needs integrated, accessible, and verifiable real-time information, strategic asset value management, and the ability to turn a static portfolio into a dynamic driver of innovation and competitiveness.

Digitalization means transforming assets and portfolios into data platforms that guide decisions and investments — providing an objective, measurable foundation to plan, enhance, and optimize interventions, reducing risks and maximizing returns.

The technological leap depends on the orchestration of tools and expertise: asset management platforms, IoT, predictive AI, and digital twins must operate on shared standards. The results are tangible — faster decisions, more efficient construction sites, and end-to-end traceability — but the most profound transformation is “invisible”: data centers, fiber networks, and cloud infrastructures are redefining the geography of value, shifting the focus toward energy resilience and connectivity.

These themes were presented by Roberto Giovenco, Chief Operating Officer of RINA Prime Value Services, during the panel “Technological Innovation and PropTech: Digitalizing the Real Estate Sector” at the Real Estate Summit organized by Class CNBC and Milano Finanza.